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Privacy & GDPR Policy


We care about your privacy, and will only request information if we need it. This Happy Beds Privacy Policy and GDPR rundown refers to how we use your information for purchases, though if we ask for it for a secondary purpose, such as marketing, we will directly request your consent. It should also be noted that we reserve the right to modify this privacy policy at any time, so please review it frequently.

Your Privacy Matters

Here at Happy Beds, we take privacy and safety very seriously. In order to be as transparent as possible and keep our customers in the know, here is a list of information we may collect during your shopping experience with us:

  • Personal information such as name, email address, phone number, delivery address, billing address, preferences and interests.

  • Competition data entered through surveys, promotions, etc.

  • Your computer's IP address and characteristics of your mobile device used during browsing (operating system/browser).

  • Cookies to provide essential data to enhance the Happy Beds shopping experience.

  • Details of pages you've visited, the length of time spent on the page, etc.

Frequently Asked Questions

What information does Happy Beds collect?


We may collect the following personal information about the visitors of our website: your name, email address, phone number, delivery address, billing address, information on preferences and interests as well as other information relevant to customer surveys, promotions, competitions, etc. When you use our website we may receive your computers internet protocol (IP) address or some of your mobile device technological characteristics in order to provide us with information that helps us learn about your browser and operating system.

What does Happy Beds do with the information gathered?


Depending on how you come to Happy Beds, such as as an online customer, we may use your information in specific ways. We require your information to understand your needs and provide you with the best possible service. In particular, we keep your information for the following reasons: internal record keeping when necessary, to deliver any placed orders to you, to improve our products and services, to customise the website according to your interests and to improve the user experience on your preferred device. If you have opted on our website to receive our email newsletter, we may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided. We may also contact you if you’ve expressed interest in a product that is ‘out of stock’. We will only use the email address we collect for the stock notification for sending you out the stock notification, the email address is then deleted from our stock notification system. We may also use your information to contact you (by email or phone) for market research purposes or to enquire about your feedback about us.

How does Happy Beds ensure that my information is secure?


Our site is extremely secure. We are committed to ensuring that your information is secure, so in order to prevent unauthorised access or disclosure we have taken several advanced steps to do so. This includes putting in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online. When you make a purchase on our website, we collect certain personal information about you (such as your name, contact number, email address, billing address, delivery address, etc). All of this information is kept on secure servers. The payments on our website are made through secure payment systems. There is no risk for your personal information or payment details.


Our website may contain links to other websites or applications relevant to the products and services we offer. However, once you have used these links to leave our site or are redirected to a third-party website or application, you should note that we do not have any control and are not responsible for your experience with such websites/applications. Therefore, we are not responsible for the protection and privacy of any information which you provide whilst visiting such websites/applications and they are not governed by this privacy policy. You should exercise caution and look at the privacy policy of the websites/applications in question.

Does Happy Beds share my personal information with any third-party companies?


In general, the third-party service providers used by us will only collect and use your information to the extent necessary to allow them to perform the services they provide to us. Examples of such providers are online payment processing systems and courier companies. However, certain third-party service providers, such as payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions. For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers. Unless we have your permission or are required by law to do so, we will never disclose your personal information to any third-party companies which are not involved in the process of us providing our services to you. We would never pass your details to other companies for their marketing purposes. We may use technology providers to deliver our marketing campaigns to you, but the campaigns are devised or managed by us.

What is GDPR?


Known as the ‘General Data Protection Regulation’, GDPR was created as a means of granting citizens across the EU control over their personal data. Companies and businesses, such as Happy Beds, require your consent to retain your information, such as your email address, which can be used to keep in contact with you about campaigns, promotions and various other marketing purposes. The act came into effect on the 25th of May (25/05/18), which is why you’ve most likely heard the term frequently.

How does GDPR affect me?


If you decide that you don’t want Happy Beds, or any other company, to retain your information then you simply have to ‘Unsubscribe’, which can be achieved by pressing the unsubscribe button at the bottom of any Happy Beds email. Your information will be deleted from the company’s servers, though this will mean that you cease to receive any updates or notifications. If you do wish to continue to receive this kind of information then you’ll be asked to re-opt into the mailing list. This will result in no change to how you usually receive emails. If you make a purchase after GDPR has come into effect you may re-opt into the mailing list, as you will be providing your information when making the order.

What do I do if I believe the information I have provided is incorrect?


If you believe that any information we have about you is incorrect or incomplete, please contact us. You can do so via our online form or by calling us. We will promptly correct any information found to be incorrect. If you are not sure that you have provided the correct delivery address, phone number or email address when placing an order on our website, please contact us as soon as possible so that we can ensure prompt dispatch and delivery using your correct details.

What are cookies?


A cookie is a small file that is sent to your device when you visit a website. On later visits to that website on the same device, this file is returned to the website. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

How do Happy Beds use cookies?


Cookies allow us to recognise you automatically whenever you visit our website on a device you previously used for that purpose. In this way we can personalise your experience. We also use cookies (and similar browser data) for fraud prevention. We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to our customers’ needs. We only use this information for statistical analysis purposes and then the data is removed from the system. Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data we may collect about you in accordance with other entries in this article. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. This will however prevent you from taking full advantage of the website. If your web browser is set to refuse cookies from our website, you will not be able to complete a purchase or take advantage of certain features of our website, such as storing items in your Shopping Cart or receiving personalised recommendations. As a result, we strongly encourage you to accept cookies from our website.

Which exact cookies does Happy Beds collect?


As well as any number of third party cookies that your chosen desktop browser may require, the table below lists the cookies Happy Beds collects and what information they store: CART: The association with your shopping cart. CATEGORY_INFO: Stores the category info on the page, that allows desktop browsers to display pages more quickly. COMPARE: The items that you have in the Compare Products list. CURRENCY: Your preferred currency. CUSTOMER: An encrypted version of your customer id with the store. CUSTOMER_AUTH: An indicator if you are currently logged into the store. CUSTOMER_INFO: An encrypted version of the customer group you belong to. CUSTOMER_SEGMENT_IDS: Stores the Customer Segment ID. EXTERNAL_NO_CACHE: A flag, which indicates whether caching is disabled or not. FRONTEND: Your session ID on the server. GUEST-VIEW: Allows guests to edit their orders. LAST_CATEGORY: The last category you visited. LAST_PRODUCT : The most recent product you have viewed. NEWMESSAGE: Indicates whether a new message has been received. NO_CACHE: Indicates whether it is allowed to use cache. PERSISTENT_SHOPPING_CART: A link to information about your cart and viewing history if you have asked the site. POLL: The ID of any polls you have recently voted in. POLLN: Information on what polls you have voted on. RECENTLYCOMPARED: The items that you have recently compared. STF: Information on products you have emailed to friends. STORE: The store view or language you have selected. USER_ALLOWED_SAVE_COOKIE: Indicates whether a customer is allowed to use cookies. VIEWED_PRODUCT_IDS : The products that you have recently viewed. WISHLIST: An encrypted list of products added to your Wishlist. WISHLIST_CNT: The number of items in your Wishlist.